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Making-up an Artist

In order for my magazine to only use primary content that I have acquired myself, I must invent a person to feature on my double page spread. 

And so, Jonathan is born.

 Using the criteria for my target audience, I created a character who would appeal to them. A lot of Indie music is done by male singers and features a grungy, 'edgy' looking crew or solo singer.
By creating this character, I can now produce my own content including my own images, interviews, songs and so forth.
His personality

• Pretentious
• 'Edgy'
• Dark
• Emotional
• Struggler 
• Rebellious 

Jonathan Samn is meant to be a representative for my audience to give my magazine the 'Indie grunge' vibes and also allow me to experiment and create a lot of content.

Working together with my friend who plays the role of Jonathan, Sam Pidgeon, I have also created a pretend album to use as reference in my content.
'Cloud 9' is an Indie pop album featuring nine tracks, three of which we have named. This 'album' is again meant to appeal to my target audience, especially the 'Strugglers'. The 'Explorers in my audience will also enjoy the character and his album as it is intended to be new and niche.